Commercial Excellence

Renewals Modernization

Capability

Renewals Modernization

TechTorch’s Renewals Modernization Accelerator automates and optimizes therenewals process to increase efficiency, reduce churn, and maximize revenue throughcross-selling and upselling opportunities. Leveraging tools like Salesforce, Zuora,HubSpot, and others, we ensure a seamless renewal workflow with real-time visibility intoAvailable to Renew (ATR), proactive lifecycle management, and automated billing andinvoicing.

Designed for companies with subscription business models, this accelerator transformsrenewals into a strategic revenue driver, enabling businesses to retain customers, identifygrowth opportunities, and streamline operations.

Challenges

Challenges in Renewals Modernization

Manual Renewal Processes: Inefficient workflows lead to delays, errors, and missed renewal opportunities.

High Churn Rates: Lack of automation and proactive engagement results in poor customer retention.

Missed Revenue Potential: Insufficient focus on upselling and cross-selling during the renewal process limits growth opportunities.

Lack of ATR Visibility: Teams struggle to strategize effectively due to limited real-time insights into Available to Renew opportunities

Complex Billing Scenarios: Manual processes cannot handle renewals involving complex discounts, multi-tier pricing, or custom agreements.

Inefficient Communication: Delayed or inconsistent communication with customers reduces renewal success rates.

benefits

Benefits of Renewals Modernization

Real-Time ATR Visibility: Provides real-time insights into Available to Renew, enabling teams to strategize and prepare for maximized renewals.

Automated Renewals: Streamlines renewals with automated workflows for notifications, billing, and invoicing, even in complex discount and pricing scenarios.

Proactive Retention Strategies: Enables customer engagement based on data-driven insights to reduce churn and improve satisfaction.

Revenue Maximization: Integrates cross-selling and upselling opportunities into the renewal process to drive growth.

Centralized Data Visibility: Offers a unified view of renewal performance with real-time analytics across all customer touchpoints.

Subscription Model Optimization: Tailored for subscription-based businesses, ensuring seamless and scalable renewal processes.

Still managing renewals manually?

TechTorch automates renewals with real-time ATR tracking, upsell insights, and billing workflows—so you retain more customers and grow revenue with less effort.

case studies

Modernizing Renewals for a US Based Healthcare SaaS Company

A US-based healthcare SaaS company struggled with poor renewals and high churn. Manual workflows for renewals, billing, and invoicing delayed customer outreach and led to errors in complex pricing scenarios involving discounts and multi-tier agreements…

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