Solving Data Integrity Challenges for Revenue Growth
A private equity backed software company faced data integrity challenges following a series of migrations. Orders lacked links to subscriptions or contracts, multi-year contracts had missing anniversary billings, and duplicate records were common.
Challenges of Solving Data Integrity Challenges
Data issues caused revenue leakage, inaccurate billing cycles, and a lack of reporting consistency. The team struggled with confusing account management, missing subscriptions, duplicate subscriptions, and missing billings.
Solution of Solving Data Integrity Challenges
The Data Quality Accelerator ran targeted queries on Salesforce data, identifying orphaned orders, duplicate subscriptions, and incomplete billing cycles. Intelligent linking between records restored missing associations, identified duplicate or missing records, and improved data quality.
Results of Solving Data Integrity Challenges
- Improved data quality across Salesforce
- Identified over $250k in missing subscription ARR
- Identified over $300k in duplicate subscription ARR
- Corrected renewal pricing for over 30 subscriptions
- Enhanced customer satisfaction due to more accurate invoicing and renewals.
Conclusion
By leveraging the Data Quality Accelerator, the company overcame significant data integrity challenges, transforming fragmented Salesforce records into a reliable, accurate system. The solution not only recovered over $550k in ARR but also improved operational efficiency and customer satisfaction through precise billing and streamlined renewals. This demonstrates the value of proactive data management in driving revenue growth and enhancing customer trust.
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